Trust Hard Work?

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I sat at my kitchen table this morning, espresso in hand, and with each sip, nostalgia slowly crept into my mind.

Not sure what triggered it today. Haven’t been able to shake it. So I'm rolling with it.

My mind drifted back to one of the very first mantras Drew and I ever put on a hoodie, years ago:

"WORK HARDER"

I know what you're thinking, Eagle. Not exactly shocking coming from Few Will Hunt, right?

But here's what might surprise you— the WHY behind those two words is actually the best kept secret about FWH apparel.

See, when you put on that hoodie, something shifts. You don't just wear the message. You become it.

It's like having your most relentless accountability buddy standing right beside you in the gym. Like sitting next to that high performer at work who pushes you to level up without saying a word. Like carrying someone with you that you'd rather die than disappoint.

That hoodie wasn't just cotton. It was armor for the days when your motivation failed you. A reminder when your discipline wavered. A promise to yourself when everyone else had given up on you.

It was about never feeling alone in the fight again.

Now here's where I need your help.

I'm thinking about bringing back the "Work Harder" tee and hoodie. Part of me loves the raw simplicity of those original pieces.

But another part of me thinks we should bring it back with our "Trust Hard Work" mantra instead— the trademark phrase that's become the heartbeat of everything we do.

What do you think, Eagle?

Should we honor the original? Or evolve it?

Click a link below to cast your vote. There's a surprise waiting for you on the other side (for today only).

>>> You decide: Work Harder or Trust Hard Work 

Joey